Denim brand G-Star has just released its new advertising campaign starring the actress Liv Tyler.
The Ad was taken by the Dutch photographer and director Anton Corbijn for the third time, who is usually famous for his work for bands such as Nirvana and Depeche Mode.
The fashion brand G-Star is Dutch and highly successful on the European markets but now wants to up its ante, especially in places like the US, which would explain why the fashion label has been showing its collections for the past few seasons at the New York Fashion Week.
The daughter of the lead singer in Aerosmith, Liv Tyler, is a popular choice for many fashion and beauty brands, having starred previously in adverts for Gap, and Givenchy’s fragrance ad campaign, she now joins a long list of some famous actresses starring in fashion campaigns, such as Taylor Momsen for New Look and Scarlett Johansson for Mango.